How to turn your business idea into a business model

Here you will learn to check your idea for feasibility and profitability. Together we will look at your customers and your product/service, identify a convincing customer benefit and concretize/optimize your prototype. Then we will create a rough business model for your idea, which you can easily continue working on after the workshop. Finally, we'll discuss what your next steps might be, where to get support to move forward, and what funding options are available.

Innovation as a learning process, customer matrix & customer exploration, value proposition canvas, problem-solution fit, lean start-up, business model canvas.